Voice Matters Blog

I CONSTANTLY wonder why it is that men still dominate media and marketing when it is female consumers who make most of the buying decisions in the U.S. Indeed, I mused on this very topic yesterday on Twitter when I came across a recent Nielsen report that reaffirms this information. You can see that here: http://twitter.com/CarriBugbee/status/105825438546399232

Going forward, I believe women are excluded at the peril of big companies, agencies, and the organizations who report on them. This has already been demonstrated in the technology sector. Read the report by the National Center for Women in Information Technology (http://ncwit.com/thefacts) to learn how diverse companies are not just better places to work, they're more profitable as well.