In the foreword of Voice Matters, Bob Herbert, an award-winning former New York Times columnist, describes the deepening abyss of income inequality in America that has transformed the American Dream into a nightmare. He writes movingly of the disappearance of manufacturing jobs and the erosion of the middle class in... Read More

Voice Matters’ eighth chapter brings a dialogue between McKinney Associates' Pamela Taylor and Tamara Braunstein (pictured) on the salience and value of social networking in the world of public relations and advocacy. The two consider the impact social media could have made on past campaigns, and the continuing value of... Read More

Health disparities play a significant role in keeping our health care system ranked among the lowest of developed states. In the eleventh chapter of Voice Matters, Larry Adelman writes passionately about the challenges of health equity in the world’s richest nation. Spelling out common myths about health and health equity,... Read More

In the world of PR, tragedy can strike at any moment. During those times, it is critical for leaders to take charge and at times defend against false accusations that serve to damage the reputations of their organizations. In the tenth chapter of Voice Matters, Amalgamated Transit Union (ATU) Local... Read More

Candice Francis’ Voice Matters essay is a thoughtful exploration of the ways in which historic and persistent racial bias discourages women of color from valuing their own well-being. The book’s brief sixth chapter is both elegant and provocative. Francis is a gifted communicator with expertise in many communications disciplines. Her consulting... Read More

As the author of the seventh Voice Matters chapter, Michele Renée Brown evokes warmth and humor in describing the details of running a grassroots field operation on a tight budget and tighter deadlines. Brown is the founder of WordPlay Consulting, a boutique consulting firm based in Oakland, California, specializing in... Read More

In the third chapter of Voices Matter, CNN Top 10 Hero Susan Burton writes a deeply personal and honest account of how she reversed her personal trajectory from sex abuse victim, drug dependency and prison to transform her life and that of other formerly incarcerated women. The founder and director... Read More

We are less than 9 days away from the official launch party for Voice Matters: An Anthology of Public Relations with a Conscience.  McKinney & Associates wanted to mark the 20th Anniversary of its founding with more than a party. So we wrote the book on PR for Progress. Part essay, part memoir,... Read More