Careers

Available Positions

PR/Digital Media Assistant  |  PR/Digital Media Specialist  |  How to Apply

 PR/Digital Media Assistant (PR/DMA)

The PR/Digital Media Specialist provides interconnectivity and support to virtually all aspects of the firm’s operations including client services, account management, marketing, technology and multi-media and general administration. The PR/DMS provides technological acumen and capacity to the firm and clients. The PR/DMS oversees the firm’s intern program. The PR/DMS must have a command of technology, web management, technology trends, desktop publishing and other software applications used to create a suite of marketing and communications tools.

Responsibilities:

• Report directly to the Marketing & Digital Media Director.
• Effectively communicate to keep Marketing & Digital Media Director and other team members informed of priorities, activities and needs.
• Serve as the firm’s webmaster, updating the site to keep it fresh and relevant; provide additional web services and support to clients as requested.
• Provide direct support to the firm and client on new media services including video streams, web management and digital and video photography.
• Assist the firm in building greater web presence and visitors by engaging creative tactics and activities to maximize traffic to the company site.
• Work with art director, graphic designers and other associates to execute specialized collateral for marketing, client presentations and work reports.
• Review and track online publications and broadcast reports and assist in preparing news scans, highlights and written summaries of coverage; maintain a digital filing system of media monitoring and tracking.
• Provide general support to marketing and public relations campaigns in coordination with account managers including filing press requests, staffing media events and other related activities.

Duties:

• Post a weekly blog entry.
• Maintain and update McKinney website.
• Conduct daily Human Capital media scans.
• Participate in and report on weekly PMT & grantee network calls.
• Create client and McKinney multimedia content.
• Support client and McKinney PR projects and marketing initiatives.
• Performs writing, proofreading and copyediting to support client and firm initiatives.
• Respond to client and firm management requests in a timely manner and fashion.
• Ability to plan and schedule complex requirements, organize and manage production schedules and meet deadlines.
• Develops and executes the firm’s internship program, including, but not limited to recruitment, training and supervision of new interns.
• Anticipates and plans resource requirements.
• Other related duties as assigned.

Qualifications:

• Must have at least a bachelor’s degree in public relations, journalism, advertising, communications or English. Knowledge and abilities learned through a minimal of two years of experiences may be considered
• Solid knowledge of Photoshop, Final Cut Pro, Microsoft Office suite and major social media platforms and tools
• Excellent writing and communication skills
• Ability to organize and manage tasks in a project management environment
• Very strong photographic and video graphic skills

PR/Digital Media Specialist (PR/DMS)

The PR/Digital Media Specialist provides interconnectivity and support to virtually all aspects of the firm’s operations including client services, account management, marketing, technology and multi-media and general administration. The PR/DMS provides technological acumen and capacity to the firm and clients. The PR/DMS oversees the firm’s intern program. The PR/DMS must have a command of technology, web management, technology trends, desktop publishing and other software applications used to create a suite of marketing and communications tools.

Responsibilities: 

• Report directly to the Marketing & Digital Media Director.
• Effectively communicate to keep Marketing & Digital Media Director and other team members informed of priorities, activities and needs.
• Serve as the firm’s webmaster, updating the site to keep it fresh and relevant; provide additional web services and support to clients as requested.
• Provide direct support to the firm and client on new media services including video streams, web management and digital and video photography.
• Assist the firm in building greater web presence and visitors by engaging creative tactics and activities to maximize traffic to the company site.
• Work with art director, graphic designers and other associates to execute specialized collateral for marketing, client presentations and work reports.
• Review and track online publications and broadcast reports and assist in preparing news scans, highlights and written summaries of coverage; maintain a digital filing system of media monitoring and tracking.
• Provide general support to marketing and public relations campaigns in coordination with account managers including filing press requests, staffing media events and other related activities.

Duties:

• Post a weekly blog entry.
• Maintain and update McKinney website.
• Conduct daily Human Capital media scans.
• Participate in and report on weekly PMT & grantee network calls.
• Create client and McKinney multimedia content.
• Support client and McKinney PR projects and marketing initiatives.
• Performs writing, proofreading and copyediting to support client and firm initiatives.
• Respond to client and firm management requests in a timely manner and fashion.
• Ability to plan and schedule complex requirements, organize and manage production schedules and meet deadlines.
• Develops and executes the firm’s internship program, including, but not limited to recruitment, training and supervision of new interns.
• Anticipates and plans resource requirements.
• Other related duties as assigned.

Qualifications:

• Must have at least a bachelor’s degree in public relations, journalism, advertising, communications or English. Knowledge and abilities learned through a minimal of two years of experiences may be considered
• Solid knowledge of Photoshop, Final Cut Pro, Microsoft Office suite and major social media platforms and tools
• Excellent writing and communication skills
• Ability to organize and manage tasks in a project management environment
• Very strong photographic and video graphic skills

How to apply

• Submit a resume outlining job and salary history.
• Attach cover letter stating your reason for seeking the position, why you believe it is a good match for your skills and unique qualities that make you the most appropriate candidate.
• Send via e-mail to jobs@mckpr.com or by fax to 202-833-9770.
• Include at least three professional references on supervisory and/or executive staff level.
• References from at least two of the most recent employers desirable.

NO PHONE CALLS PLEASE.

McKinney & Associates welcomes diversity and is an Equal Opportunity Employer.